Archive
Monthly Archives: April 2023
The Outcomes of Using Social Media as a Tool for B2B Sales and Marketing
Business-to-business (B2B) marketing and sales Business-to-business (B2B) marketing and sales is highly competitive and organisations are always looking for new ways to improve their competitive advantage.There are a wide range of technology tools designed to enhance the sales process and increase customer loyalty. Currently, one of the most popular tools for B2B sales is social […]
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Superhuman Coaching: Extending coaching using new technologies
Given the rapid development of technology and its impact on just about every aspect of organisational operations and the personal lives of many people, many new technologies are being embraced by coaches around the world. In this interview, David talks with the author Sam Isaacson about his recent book ‘Superhuman Coaching: Ten technologies that expand […]
Read moreKey Organisational Digital Transformation Trends – what the research says
Today, organisations in every industry are facing the decision to maintain traditional business practices or to facilitate large-scale changes that allow for more technology integration. Many organisations already readily integrate digital tools into the daily working practices, for example: The primary aim of integrating technology is to make organisations more competitive and productive. Whilst many […]
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